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[Case Study]

Craftsman Innovation Email
w/ Animation
SHC/IMX/KCD

Innovation Email Campaign

  • Client: Craftsman - SHC/KCD/IMX
  • Online: craftsman.com
  • Project Date: February 2015
  • Role: Graphic/Visual Designer
  • Deliverables: Email Design (Desktop & Mobile Version), Animations

This monthly Craftsman Innovation Campaign involved a more than normal level of photoshop tricks. The campaign features new and exciting products, and I am always focusing on ways we can present them in a new excitng way for email, to try to maintain engagement.